Be Sound,|Not Noise.
We take psychoacoustics seriously. Research, data and sound science to create precise, measurable, result-driven solutions.
"To this day, noise has been the 'Cinderella' of pollution, and people are unaware of the impact it has on health."
"If you want to find the secrets of the universe, think in terms of energy, frequency and vibration." Like Tesla, we treat sound as a scientific field: research, data and psychoacoustic principles at the service of performance, intelligibility, relaxation, stress reduction and health.
Nikola TeslaPsychoacoustics is the science of how the human brain perceives, interprets and reacts to sound. It explains why two rooms with the same decibel level can feel completely different, and it lets us design the right sound for each goal.
Perception is not measurement
The ear is not a decibel meter. Loudness, timbre and annoyance depend on frequency, context and expectation.
Masking
One sound can cover another. Used with science, it reduces distraction and protects speech privacy.
Sound, emotion and memory
Sound reaches the limbic system before reason. It shifts mood, stress and even visual perception.
Attention and performance
Irrelevant noise steals focus. Well designed soundscapes give back concentration and well-being.
of workplace distraction comes from sound.
say they are negatively impacted by noise.
felt ear pain after a day of work.
HYLO, 2021. Health & Wellbeing at HYLO, London: Finsbury Tower Estates.
"Unnecessary noise is the most cruel absence of care which can be inflicted either on sick or well."
Florence Nightingale, "Notes on Nursing", 1859
Hearing Is Believing: sounds can alter our visual perception.
Williams, Markov, Tiurina & Störmer (2022), Psychological Science
Nearly 1 in 5 adults may have misophonia, experiencing significant negative responses to sounds.
Vitoratou, Hayes, Uglik-Marucha, Pearson, Graham & Gregory (2023), PLOS ONE
Nubank
Acoustic design and psychoacoustic study for the São Paulo office. Sound science applied to corporate performance and well-being.
Read the case Sound regulation protocol for misophoniaPremier Pet
Psychoacoustic sound masking for anxiety and misophonia in dogs, with veterinary technical endorsement.
Read the case
André Di Napoli
CEO, Sound Engineer & Psychoacoustics Lead ResearcherA sound science specialist with over a decade of research dedicated to psychoacoustics and sound technologies, applying scientific knowledge to develop innovative, experience-driven solutions.
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Dr. Khaled Musa
Medical & Public Health Research AdvisorPhysician (FURG), specialist in Public Health (UFRGS) and in Family and Community Medicine. Works at the interface of science, health and human behavior, ensuring the methodological rigor of our studies.
Caroline Baldasso
NeuroscientistNeuroscientist (MSc, University of Pisa), EEG specialist. Researching human behavior since 2012; former research lead at Euromonitor, Unico ID, Dell and FutureBrand.
Jojo Inacio Silva
Music ProducerMulti-instrumentalist and composer, Grammy voting member. Has collaborated with artists such as Filipe Catto and Johnny Hooker, in studio and live, with a refined sense of arrangement and a strong creative identity.
Guilherme Ely
Music & Culture ResearcherAdvertising professional specializing in trend research and behavior analysis, with a sharp eye for cultural and market movements.
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Yago Roese
Marketing ConsultantOver 11 years as a marketing professional, collaborating with 100+ companies of different sizes and sectors in Brazil, the United States and Europe.
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Abel Mezzomo
Representative · Oceania & AsiaDJ and music producer with solid international experience, based in Australia. Represents and expands the SSS proposition in the global market.
Instagram1quarto
New media agency focused on experience design, interactivity and emotion. Connects new technologies to art through the senses: brand activations, pop-ups, scenography, events and cultural exhibitions.
Spa Music
A São Paulo music hub led by multi-platinum, Grammy-winning artist Zegon, founder of Tropkillaz and N.A.S.A.
Tag Audio
Authorized JBL representative (Harman International group) across Brazil. Quality, client care and top technical expertise.
How can we help?
There are no problems. Only solutions. Let’s talk.